Bloom & Wild has announced a £3.75m funding round, led by Burda Principal Investments, the strategic investment division of media conglomerate Hubert Burda Media, with participation from MMC.
Founded in 2013, Bloom & Wild is using technology to redefine the flower delivery experience, with improved product, design and payments. The investment will be used to develop new products, expand the corporate gifting business and for further international expansion. Headquartered in London, the company currently delivers tens of thousands of bouquets a month in the UK. Bloom & Wild recently expanded to Ireland and plans to develop the business further in Europe during 2017.
Camilla Dolan, Director at MMC commented:
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