Bloom & Wild

The inventor of ‘letterbox flowers’ has also reshaped the economics of flower delivery.

First Year of Investment 2015
Investment Status Current
Investment Lead Alan Morgan

Aron Gelbard and his team have developed sophisticated sales-prediction technology that radically limits stock over-ordering, creating competitive advantage.

With a rich data set and some clever AI, Bloom & Wild have sewed the technological seeds to become the UK’s most-loved online florist.

Bloom & WIld ensure its flowers are the freshest you’ll find, picking them when they are still in bud and sending them straight its customers. By cutting out the middleman, Bloom & Wild customers will get to enjoy their flowers for longer.

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